Multimedia Messages

Have you ever been to a baseball game where there was very few runs scored? What about a football game that turned into a defensive battle?

As a die hard sports fanatic, I believe most sports fans do not like these types of games as much as the other games where more points are scored. The reason, one common theme: There isn’t enough action!

Adding multimedia to our communication is like a sports game with a lot of points. Multimedia brings action!

The old saying “a picture is worth a thousand words” still holds true today. People can relate to images. An audience may read a story and imagine it in their head, but when they see a picture of the action, they are able to connect the dots themselves.

Multimedia messages can be more than pictures. Videos, graphs, charts, and animation can all be examples of multimedia messages.

I recall being a teenager when the first cell phone came out that could take pictures. These were a hot commodity. Everybody wanted to share their life story with images.

As we take advantage of the Internet and Social Media sites, it is important to give readers what they want. ACTION!

Graphs, charts, and animation can be used to prove the authors point. They supplement the long paragraphs and boring words.

Some multimedia techniques are more effective than others. Ultimately, the most effective tool is what the audience is looking for. This means, it depends on the situation. First off, who is your audience. Based off this answer, they may want a youtube video. If they are an older audience, a historical picture might do the trick.

If your audience is a well-educated audience, you may want to consider slides. Give them something to teach themselves.

Lastly, authors should consider what their overall objective is. Sometimes you need help proving your point. This is when you need graphs and charts. You need supporting evidence. Other times, you may just be trying to create a fun blog that will cause your readers to come back. For this, you could post a link with audio.

I have posted a link to a blog that I enjoy. You will find many pictures, images, and other multimedia tools. http://www.sportsblog.com/